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All banner artwork by Brady Johnson, college student and (semi-) starving artist.

My latest books:


        Available now

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Available now 

My book Machines are the easy part; people are the hard part is now available as a free download at Lulu.

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EdTech Update





Product Endorsement Policy for the Blue Skunk and my presentations

  • I will not endorse or mention a product (at least without a heavy-duty disclaimer) which I don't have experience using in our district. This is important. While the product itself might look very cool, it's only through experience that one learns about little things like support, compatibility, bug fixes, situational customizations, and unintended consequences of use.
  • I will not accept any form of remuneration for reviewing or writing about a product. (Exception listed below.) This includes trips, gifts, cash, cars, call girls or dictatorships of small countries. Not that any of these things have actually been offered to me.
  • I don't take paid advertising on my blog or website.
  • I don't accept unsolicited guest blogs from commercial enterprises.
  • I don't wear t-shirts, baseball caps, or underwear with corporate logos. (I do have a hip flask with the ALA logo on it, however.)
  • I do write "blurbs" for books and/or products that I've actually read or used and liked.
  • My recommendations are my personal recommendations - not the school district's.

I suppose there are other guidelines I should set for myself. That readers trust my objectivity is important to me.

Now there is one big caveat to all of this. If the price were right, I would probably say just about anything. I am thinking $100K would pay off the mortgage, allow me to fill up both family motor vehicles at the same time, and get the LWW that new garbage disposal she's been pining for. Cool.

There is an old joke about a man who approaches a woman in a bar and offers her a staggering amount of money if she will sleep with him. She accepts. Then the man offers her five dollars if she will sleep with him. The woman responds, "Just what kind of a woman do you think I am?" The man responds, "I think we both know that. We're just negotiating the price."

I suspect it's good for my professional reputation I work in education where the profit margin is so small that the temptations just aren't that tempting...

Doug Johnson, July 2008